Winter here has a way of bringing people out of their routines—especially when Main Street feels brighter, the air feels sharper, and there’s something worth bundling up for.
Zehnder’s Snowfest is one of those reasons to make plans. We encourage neighbors and visitors alike to mark the dates, build in extra time to stroll the displays, and turn a cold-weather day into a memorable outing.
Quick Answer: Zehnder’s Snowfest returns Jan 28–Feb 1, 2026 at Zehnder’s of Frankenmuth with world-class snow and ice sculpting, a State of Michigan competition, and family-friendly winter fun. Plan for live entertainment in the warming tent, kids’ activities, and Saturday night fireworks.
Event Details at a Glance
| Detail | What to Know |
|---|---|
| Dates | Jan 28–Feb 1, 2026 |
| Location/Host | Zehnder’s of Frankenmuth |
| Signature attractions | Single & double block snow sculpting, State of Michigan snow sculpting competition, high school snow sculpting, multi-block ice carving exhibition, warming tent entertainment |
| Best for | Families, photographers, winter day-trippers, weekend visitors who enjoy live entertainment and outdoor art |
What to Expect at Snowfest 2026
Snowfest is built around the craft and spectacle of sculpting—watching teams transform massive blocks into detailed designs over the course of the festival. Expect a strong focus on both snow and ice, with single and double block snow sculpting competitions, the State of Michigan snow sculpting competition, and a high school competition that adds extra local energy to the lineup.
Beyond the carving areas, Snowfest keeps the experience comfortable and family-forward. The warming tent adds entertainment (and a welcome break from the cold), while children’s activities and a petting zoo give younger attendees something hands-on to look forward to. The schedule also includes fireworks on Saturday night, a classic winter-festival moment that’s worth planning around.
Can’t-miss moments:
- Watching a single or double block sculpture take shape from start to finish
- Catching the State of Michigan competition entries as details sharpen
- Checking out the high school competition and the creativity it brings
- Stepping into the warming tent for entertainment between sculpture stops
- Making time for Saturday night fireworks as a finale-style highlight
Why We Sponsor Snowfest
As Mike Young Buick GMC, we’re a proud sponsor of Snowfest because it reflects what we value about our community: local tradition, craftsmanship, and the kind of event that brings families and visitors together in the heart of winter. Supporting gatherings like this is one way we help strengthen the place we serve—beyond the showroom and beyond the season.
Tips for Enjoying Snowfest
Dress with comfort in mind—warm layers, gloves, and footwear that can handle packed snow make a big difference when you plan to be outside for a while. Arriving earlier in the day can help you take in popular sculptures before crowds build, and it also gives you flexibility to revisit favorites as they take on more definition.
Bring a camera or make sure your phone is charged; the sculptures are made for photos, and lighting can change the look of carvings throughout the day. Finally, plan your route with breaks in mind—use the warming tent as a reset point so everyone in your group stays comfortable and engaged.
FAQs
When is Snowfest 2026?
Snowfest is scheduled for January 28 through February 1, 2026. Planning ahead helps, especially if you want time to see the sculptures as they progress over multiple days.
Where does it take place?
The event is hosted by Zehnder’s of Frankenmuth. Most visitors plan on spending time walking the sculpture areas and then warming up with other activities nearby.
What are the main attractions?
Snow and ice sculpting are the centerpiece, including single and double block competitions. The lineup also includes the State of Michigan snow sculpting competition, a high school competition, and a multi-block ice carving exhibition.
Is it family-friendly?
Yes—Snowfest is designed for a broad audience. In addition to the sculptures, families can look forward to children’s activities and a petting zoo.
Do I need tickets?
Ticketing and admissions details can vary by activity and year. It’s a good idea to review official event information before you go so you know what to expect for any optional experiences.
What’s the best time to see the sculptures?
Daylight is ideal for seeing fine details and textures. Evening can be great for atmosphere—especially if you’re planning around Saturday night fireworks—so many visitors prefer a mix of both.
What should we bring or wear?
Dress for extended time outdoors with warm layers, gloves, and boots. Bringing a camera, hand warmers, and a plan for warming breaks can keep the experience comfortable for everyone.
Plan Your Visit with Mike Young Buick GMC
If Snowfest is on your calendar, we invite you to make it an easy, well-planned winter trip—whether you’re coming for the sculptures, the family activities, or the Saturday night fireworks. And if you’re also in the market for your next ride, you can explore inventory options here:
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